B2B SaaS Rocket Launch: $1.1M Pipeline and 35 Customers in 60 Days
The Challenge
Getadmira was entering a market saturated with analytics solutions with established players such as Google Analytics, Mixpanel and Segment. They needed to differentiate quickly, demonstrate superior value in a commoditized space, generate immediate traction to raise the next round of investment, and compete against companies with 100x more marketing budgets.
Strategy and Services
Service
We execute a precise and aggressive go-to-market strategy: identification and targeting of 500 companies with specific attribution pain points, technical content that demonstrates expertise in marketing mix modeling, personalized demo funnel with POCs that show real ROI, multichannel ABM with ultra-personalized messages by industry and technology stack.
We developed the most sophisticated ABM strategy in the MarTech sector. We identify companies using 3+ marketing tools without central integration, we create customized microsites showing their current vs. potential stack with Admira, outreach mentioning specific problems with their current tools (e.g.: “HubSpot + Meta + GA4 = data in silos”), pre-configured demos with integrations of their exact tools. This hyperpersonalization achieved 45% response rate in C-level and 40% of demos to closed customers.
We perfect a sales process that converts like a machine. Pre-demo: free audit of your current stack showing gaps and opportunities, personalized demo: POC with your real data showing actionable insights, trial with white-glove onboarding: 48-hour implementation with quick wins, proposal with ROI calculator: projection of savings in ad spend based on your current spending. The ultra-optimized funnel closed deals in an average of 21 days versus 60-90 typical in B2B SaaS.
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Results
Results
- 35 Companies signed in the first 60 days
- $1.1M USD in active opportunities with decision in 90 days
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